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Before starting up a tech business, you need to have a solid grounding of knowledge and information. How do you maintain a solid workplace? How do you communicate effectively with investors and employees? How do you predict where trends will take us next?
The knowledge is all out there, you just need to find it. That’s where we can help – with this guide, we’re showcasing the best of the best for your business library!
Bold: How to Go Big, Create Wealth and Impact the World
Are you brand new to the world of business ownership? Pick up this three-part how-to guide by Peter Diamandis and Steven Kotler as a great first step in your journey. The first section gives you an incredible insight into how start-up companies are today going from ‘initial concept’ to ‘multi-million-pounds status’ quicker than ever, and how tech — like 3D printing and androids — might be influencing this trend.
The next part introduces success icons like Richard Branson, and their trade secrets and tips. Bold’s finale discusses the various, actionable ways you can build your company, with tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.
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The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
This next work by Wired magazine’s former executive editor follows changes in tech trends to predict the next 30 years of change. The best part of The Inevitable is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.
How will technology change our shopping habits, our work lives, our day-to-day in the long-term? Author Kevin Kelly seeks to answer these questions. Want to prep your company now for the customer of tomorrow? Then, get ahead of the game.
When nurturing your office environment, have you considered a little capitalism? That’s what Whole Foods CEO John Mackey and author Raj Sisodia want to discuss.
Whether you’re a start-up in the industry or an established business, treating your workers and potential investors right is key for your success. Referencing several other leading companies — such as UPS, Google and Amazon — Conscious Capitalism gives an insightful and expert analysis of how you can infuse your business environment with positivity for the optimum workplace culture (an essential component of Google’s success and almost expected by many people working within the innovative tech industry today). Being conscious of how your company can impact the world and how you can create a desirable environment to engender creativity and originality could make all the difference to your business’ success in the first few years of its life.
The Industries of the Future
Does your business require you to stay ahead of the pack? If so, this book by Alec Ross is for you. A New York Times bestseller, Ross delivers an extensive insight into your industry’s most important advances, from cybersecurity and robotics to genomics and big data, using input from global leaders.
Experience doesn’t come much more refined that from a previous senior advisor for innovation to former Secretary of State, Hilary Clinton. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world.
Networking Like a Pro
Networking Like a Pro is aimed at new start-up businesses, so if you only pick up one book from this list, this might be the one! Read this book, and you’ll boost your knowledge of overcoming various networking hurdles that could hold you back as your company grows.
Your company’s success hinges on successful networking. From making useful contacts to develop your business, to implementing an effective referral marketing campaign; Networking Like a Pro offers tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.
The Lean Start-Up
If the tech industry is a new field for you, let Eric Ries be your guide! This book looks at how new companies can launch, adapt and grow within an industry that has fierce competition. Offering real examples of setting up a new business, you get a great insight into how to make a success of your business and avoid the typical pitfalls. This book is essential to anyone who wants to remain innovative as their company picks up momentum.
How Google Works
In terms of business icons, Google is probably the biggest. But how did it all start?
Eric Schmidt and Jonathan Rosenberg, executives at Google, reveal the success points within Google’s strategy – the importance of workplace culture, tips for keen decision-making, and brand philosophy. Renowned for its innovation, creativity, and ability to bounce back from errors (remember Wave?), this glimpse into the birth and evolution of Google is a must for anyone who wishes to emulate even a part of its success.
Your One Word
Having a business good enough to sell on is definitely a success, so imagine having done all that by your 19th year! That’s what Evan Carmichael accomplished.
Tap into your business’ potential with Carmichael’s guidance. If you need a boost of confidence and an injection of motivation to start making your tech-business dreams come true, immerse yourself in the powerful words of Carmichael.
Showcasing real-life business examples, the wealth of knowledge in The Upstarts cannot be ignored. The best thing about this book is the incredibly detailed account of two global companies: Uber and Airbnb. Reading this book, you find out how these giants began and developed to become two of the most respected and innovative brands in the world.
If you’re looking to make your business a little bit rebellious and change the face of the expected norms of business, you’ll love this book. What can your business do to change the world?
Build a brilliant foundation for your new business to leap into a successful 2018!